Proposal of Company

University of Bradford Management Development Institute of Singapore Bachelor of Science (Hons) in foreign Business and Management Name: Lim WenLin Student No: 06029042 grasp no: BBGE1 0701A Module: Applied Strategic Management Name of selected company Giordano International Limited The importance of this company to national or regional economy With annexe to the interim investors report of June 2009, it is reflected that the stores in Singapore makes up 7% of the Groups total turnover. Giordano International Limited operates to a greater extent than 1,900 stores and 7,600 staffs worldwide. Giordano is listed on the Hong Kong Stock Ex tack and pays out regular dividends and especial(a) dividends to its shareholders which indicate the Groups financial soundness disrespect the drop in its performance worldwide. The recent strategic quandary or strategic choice it made 1. Global economic state of affairs has been greatly affected due to the financial tsunami which started in after-hours 2008 and this, in turn, had caused consumers to tighten their pockets; most switched their buying habits to purchase notwithstanding what is needed.

This pushed the Group to operate its retail stores, especially in the coastal provinces of Mainland China, to rely on heavy discounting or clearance sales. Although this had helped to engage the inventory level back to its consistency, the Groups elaboration plans to more parts of the country was put on hold. 2. gross revenue reports from Taiwan, Hong Kong and Singapore had shown trends of improvements from the recent introduction of new, higher margin products with quality. The change in strategy from inexpensive and practical apparels to differentiation in quality and design with at slightly higher harm seem to work in these countries where consumers are quality sensible and willing to pay for quality and uniqueness. Should all the stores in these countries be transformed to cater to this trend or is it a style bubble? 3. In... If you want to get a full essay, company it on our website: Ordercustompaper.com

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