Hindsight and Beyond, a Look at the Martha Stewart Case

Hindsight and Beyond In the wake of Martha Stewarts’s release from prison, we are satisfactory to look back at the mistakes that were made to cause her account and, quite literally, her stock to fall. Taking a look at everything that transpired leading up to her conviction, we will analyze where things went wrong. Stewart’s frontmost mistake was early on. On June 12, 2002, when news of the investigation broke, Stewart issued a statement in which she claimed that the sale of the stock was “entirely meet and lawful.” Denial is a risky maneuver when trying to get along a popular relations crisis. Unless the party is 100% reliable they did not wealthy person anything to do with the allegations or incidents, denial should not be considered as an option. Making a statement remunerate subsequently the news broke was a good determination and she could have taken advantage of all her media outlets to issue a sensible statement. Instead she chose to release a statement to the imperativeness in which she denied any wrongdoing. The next mistake came shortly after the denial, when it had emerged that Stewart and her associates sold over $79 million worth of Martha Stewart animation Omni media stock. These actions spoke practically louder than Stewart’s words of denial and this gave another(prenominal) public perception of deceit on Stewart’s behalf. piece trying to clean up these early mistakes, a ratiocination was made to let Stewart continue to work on her TV segment for CBS.



This was another error of judgment from Stewart’s colloquy team because of the scandal and perception the public already had of her. Stewart should have tried to stay out of the spotlight as much as possible until the entire scandal died down. Instead, by permit her do this TV segment, she was exposed to the media and consequently ended up making a statement that made her appear to be nonchalant about the investigation and the allegations against her. This did not help her public appeal. Martha Stewart had begun her career with a girl-next-door image and a...

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